The choices we make affect those around us. Not just our families and coworkers, but the people who handle our money in restaurants, who sit beside us on the airplane, who encounter us and return home to their own families.
It doesn’t matter if you’re negotiating with a buyer for a better rate or you’re negotiating with yourself for time and money to put towards self-improvement. In every circumstance, what you can achieve begins with your self-worth.
If your idea of excellent client care still looks like the customer service portion of the training videos at your first job, it’s time for an upgraded perspective.
If you want to rise above the competition, become a leader in your industry, and inspire long-term customer commitment, you need to define what your business actually does for your clients.