When done the right way, a contents line can be a major moneymaker for restoration companies. A healthy mix of good training, proper equipment, and marketing your services can help this segment of your company grow enormously and, in turn, allow you to better serve your customers in amazing ways every single day.
Annissa talks about the importance of knowing where your maximum profit centers are in your business, and choosing to really hone in the focus of your business to maximize your ability to help your customers and your bottom line.
In the chaos of CAT work, please don't forget the importance of reading your client and their emotions, and figure out ways to help them de-stress and cope with the situation.
Peruse letters from some of the thought leaders in the restoration industry on where things are today – and where they believe the industry is growing.