Group Publisher Mike Balzano chats with industry veteran Barry Costa on the history of The Experience leading up to its current state and explores the show’s growth and future reach and its place within the industry.
With R&R being the new owners of The Experience Trade Show, there has been much talk about what will be happening for the future of the show, what will change, what will stay the same. We plan to keep the integrity of the show and to help it to continue growing, reaching a capacity beyond what any of us could ever imagine. As mentioned in the interview, Barry has been a huge part of The Experience for many years helping build and orchestrate some of the most memorable cleaning pavilions and overall “experience” moments.
Those hands-on moments and experiences that draw people to even come to the event amongst other things. These are the moments that we are covering in this series and are hoping to again build upon as time goes on.