Industrial Nanotech, Inc. has brought nanotech down to earth and made it ‘green’ at the same time.

The company’s green nanotechnology-based products, under the brand name Nansulate, were launched in April of 2004 and have put the next generation of insulation into the homes and factories of the company’s customers. Using a nanomaterial that offers a way to insulate in a thin layer through use of low thermal conduction, the company has created a line of coatings that can insulate walls, ceilings, steam lines, pipes, and even race cars.

Industrial applications have shown even more dramatic reduction in carbon emissions and energy use, the company said. The thermal coatings are used on steam- and heat-generating equipment in a variety of factories.